Publicidad Digital

Google introduces Pomelli in English for small businesses in Europe

Small businesses across the European Economic Area, UK, and Switzerland can now use Pomelli in English to craft customized, on-brand campaigns.

schedule 1 min read

OpenAI's Survival Plan: From "Last Resort" to Advertising Powerhouse in ChatGPT

OpenAI has dramatically shifted its business strategy, moving from viewing advertising in ChatGPT as a "last resort" to making it its primary revenue driver, with projections reaching $100 billion by 2030. This pivotal move is crucial for its survival and could redefine the digital advertising landscape.

schedule 4 min read