Tim Cook

Tim Cook’s Strategy in China: Keys to Global Success
Tim Cook, Apple’s CEO, has crafted a playbook for navigating China’s complex market. His approach offers valuable lessons for global companies.
schedule 1 min read

Tim Cook steps down as Apple CEO, John Ternus to take over in 2026
Apple announced that Tim Cook will step down as CEO and be succeeded by John Ternus in September 2026. Cook will remain as executive chairman afterward.
schedule 2 min read

Read Tim Cook's memo to employees on Apple's 50th anniversary
Apple is celebrating its 50th anniversary with a memo from Tim Cook to employees. In it, he reflects on the company's humble beginnings and phenomenal growth.
schedule 2 min read